Keep it in Perspective


As I reflect on the horrible events that took place 16 years ago on 9-11, I can remember exactly where I was and what I was doing when I heard about the plane hitting the twin towers in New York.

I was a manager at a jewelry store in the mall. Normally when we would close the store at night it would take up to an hour to count all the expensive pieces, pull them out of the cases, and lock them in the safe. This was the nightly procedure and we would follow the same procedure in reverse in the morning. 

While huddled around the radio listening to the news reports on that terrible day, mall security came into the store and told us to lock up and vacate the mall. They had credible information that shopping malls were targeted in this terrorist plot. I was in charge in the owner’s absence and in ten minutes we were walking out of the mall front doors. All the merchandise was left in the cases, it seemed unimportant at the time considering the crisis occurring.

As we were walking outside an impatient woman was pulling and banging on the locked doors to enter the mall. She started to shout because the mall was not open. I assumed she had not heard the radio or television reports. I told her there was an attack in New York and thousands were feared dead, they suspected terrorists were involved and closed all shopping malls. Imagine my surprise when she kept screaming she had to return something today at the mall. She had no feelings at all for what the country was experiencing. 

I tell this story on September 11th to show how some people are so focused on their own lives they lose perspective on what is happening all around them. There is a major difference in being focused on you and your business and keeping negativity out, then being self-centered and not keeping small things in perspective. 

As entrepreneurs, we are always walking that fine line. Being a woman entrepreneur makes it even more difficult at times. Do you keep things in perspective? Does one thing that happens in your morning cause you to have a ruined day and not get anything accomplished? Do you then take it out on other people all day? As important as things are, let’s try to focus on what is important and keep the rest in perspective.

Until the next blog, Keep Speaking!

Stop Networking Now!


If you read this title you probably think I lost my mind. That is what some of my fellow members of a networking group I belong to thought when I told them I was not rejoining. “But you have to network” people keep telling me.

Let me clarify, I still network but now I network smart. The problem I find with networking is everyone goes to networking events and joins groups to keep making connections. Some people treat it like a game to collect as many business cards as they can. Is that really networking? 

For the past three years I have joined free networking groups and fee paid networking groups. I have even collected my fair share of business cards. I realized that in my eternal search for the “perfect” connection, I am missing out on developing relationships with people I have met previously. The only way people will refer business to you is if they know what you do and that can’t be accomplished by listening to someone’s sixty second commercial in a networking setting.

My new focus is reconnecting with people I have met and building those relationships. Isn’t this the true definition of networking, building mutually beneficial relationships?

Until the next blog, Keep Speaking!